4-Point Approach

Beaufort’s successful Main Street program is based on the comprehensive Main Street Four-Point Approach to Downtown Revitalization, developed by the National Main Street Center, a non-profit subsidiary of the National Trust for Historic Preservation. This strategy has generated a revived sense of place in historic downtown Beaufort and combines the following elements:


1.  Design
2.  Organization
3.  Promotion
4.  Economic Restructuring “Business Development”


These Four Points represent the Standing Committees that make up Main Street Beaufort, USA. Along with the leadership of the Board of Directors, the Standing Committees are comprised of downtown stakeholders including business and property owners, employees, residents and community leaders.

Each Committee is responsible for setting an agenda, which is influenced by the Boards annual strategic planning workshop. Throughout the year, the Committees work to develop, research, implement and evaluate projects and activities that help strengthen the History, Culture & Commerce of historic downtown Beaufort.